This drives my wife nuts. When I approach a parking lot, I always look for spots just like everyone else. However, I do something different. I go to the back of the parking lot. I will go to the end of where cars are at the end of the line. 

Why?

1. I like to be different.

2. Exercise

3. #1 reason… a quicker getaway. 

How many times do you get stuck in parking lot traffic because you are waiting for people to move? While everyone else is paniking to get out and fight traffic, I am able to see my next move with more ease and be more calculated. I can see the problem areas and move around them. I can also look for better exits that others are too busy to not worry about.

This also goes for the getting on the train theory.

I take the train to and from work. I hate it but I love that I am saving gas and doing some good to the environment. Who else doesnt like to stand around smelly, greasy people on the train?

Coming home one day I saw something that taught me more about people. 40% of the people looking to get on the train from the platform got onto the last possible train. They had to squeeze on while they looked frantic that they wouldn’t get on… if they had really looked, all they had to do was walk up 30 steps to see that the cars ahead we more than welcoming with room…

It’s all about being calculated. Relate this to business. 

Moral to the story…

Be different. Don’t do what everyone else does in business. Most people are not successful. So if most aren’t, then don’t follow them.