F-Commerce is here. It’s basically Facebook and eCommerce together. Don’t count it going out as a fad. Here’s an example so you can wrap your head around F-Commerce. BTW, whoever coined it F-Commerce, could have done a better job. I would rather we call it social commerce. Oh well. Here’s JC Penny selling on Facebook [...]
All posts for the month March, 2011
Character marketing… it works
What’s character marketing? It’s a phenomenon that existed ages ago and still does today. I’ll take you on a blast of the past and mix it all back into what is happening today in our social media crazed world. I’m going to just throw a bunch out there and see where this falls. Ronald McDonald [...]
Posted by Jay Leishman on March 2, 2011
http://www.jayleishman.com/character-brand-marketing/